The Marketing Of Sociology And Notions

Marketing refers to the process an organization undertakes to engage its target audience, build strong relationships to create value in order to capture value in return.It is one of the primary components of business management and commerce. Marketers can direct their product to other businesses (B2B marketing) or directly to consumers (B2C marketing). Regardless of who is being marketed to, several factors apply, including the perspective the marketers will use. Known as market orientations, they determine how marketers will approach the planning stage of marketing.The marketing mix, which outlines the specifics of the product and how it will be sold, is affected by the environment surrounding the product, the results of marketing research and market research, and the characteristics of the product's target market. Once these factors are determined, marketers must then decide what methods will be used to promote the product, including use of coupons and other price inducements.The term marketing, what is commonly known as attracting customers, incorporates knowledge gained by studying the management of exchange relationships and is the business process of identifying, anticipating and satisfying customers' needs and wants.Sociology is a social science that focuses on society, human social behaviour, patterns of social relationships, social interaction, and aspects of culture associated with everyday life. It uses various methods of empirical investigation and critical analysis: 3–5  to develop a body of knowledge about social order and social change.: 32–40  While some sociologists conduct research that may be applied directly to social policy and welfare, others focus primarily on refining the theoretical understanding of social processes. Subject matter can range from micro-level analyses of society (i.e., of individual interaction and agency) to macro-level analyses (i.e., of systems and the social structure).Traditional focuses of sociology include social stratification, social class, social mobility, religion, secularization, law, sexuality, gender, and deviance. As all spheres of human activity are affected by the interplay between social structure and individual agency, sociology has gradually expanded its focus to other subjects and institutions, such as health and the institution of medicine; economy; military; punishment and systems of control; the Internet; education; social capital; and the role of social activity in the development of scientific knowledge. The range of social scientific methods has also expanded, as social researchers draw upon a variety of qualitative and quantitative techniques. The linguistic and cultural turns of the mid-20th century, especially, have led to increasingly interpretative, hermeneutic, and philosophical approaches towards the analysis of society. Conversely, the turn of the 21st century has seen the rise of new analytically, mathematically, and computationally rigorous techniques, such as agent-based modelling and social network analysis.Social research has influence throughout various industries and sectors of life, such as among politicians, policy makers, and legislators; educators; planners; administrators; developers; business magnates and managers; social workers; non-governmental organizations; and non-profit organizations, as well as individuals interested in resolving social issues in general. As such, there is often a great deal of crossover between social research, market research, and other statistical fields.Notion or Notions may refer to: